CyberRwanda - YLabs
We worked with CyberRwanda on a national scaling campaign that aimed at empowering Rwandan youth with SRH knowledge, and Job skills through various interventions
Our campaign successfully exceeded expectations, surpassing our initial goal of reaching 1 million Rwandan youth.
Digital Reach: Engaged 7.067 million youth through online platforms.
Social Media Growth: Achieved a 1,231-follower increase on Instagram, expanding our digital community.
Brand Awareness: Strengthened recognition among youth nationwide.
Radio Impact: Reached over 8 million Rwandans through radio mentions, bi-monthly talk shows, and a special awards show on Magic FM.
This milestone underscores our commitment to empowering Rwanda’s youth through impactful, far-reaching engagement.